Costa Coffee
A coffee break, seen everywhere
Moment
Costa Coffee is one of the UK’s most recognisable high-street brands and a regular presence in Outdoor. Whether promoting new products or everyday coffee moments, the brand consistently uses billboards to stay visible in the places people travel every day.
This campaign focused on Costa’s ready-to-drink range, bringing the brand into everyday journeys beyond the café.
Reality
Coffee is often an impulse decision. People pick up a drink while commuting, travelling or heading between activities.
Being visible in those moments can turn a passing thought into a purchase.
Billboards
Costa used high-impact digital billboards to promote its ready-to-drink coffee.
The creative combines bold product imagery with a simple, confident message. On a large-format billboard, the can and branding are instantly recognisable, designed to land quickly with passing drivers and commuters.
Impact
Positioned along busy commuter routes, the campaign kept Costa visible throughout the day, reminding people that their next coffee moment could happen anywhere, not just in a café.
When everyday habits drive sales, visibility in everyday places matters
Contact us today
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