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The UK's No.1 Billboard Network

Bigger stage, better outcomes

Introducing Billboards by Global, the UK’s No.1 Billboard Network.

Billboards by Global combines the scale of the nation's biggest billboard network with the creativity, planning intelligence and measurement tools advertisers need today. 

From nationwide reach to state-of-the-art, data-driven audience targeting and measurement tools, Billboards by Global is built to make your large format Outdoor campaigns work harder.

Why Billboards matter now

Advertising has never been more measurable, but brands don’t grow on clicks alone. Audiences are scattered and attention is short. Creative ideas are stretched across more channels than ever before.

Billboards bring focus back to media plans. Quality reach that long-tail video cannot deliver. Big, bold ideas seen in public and seen at scale.

4,500+

panels nationwide

43 million

people reached every fortnight

77%

UK coverage

Roadside billboard advert for Sky

No.1 for Scale

The UK's biggest stage for ambitious brands. Global has more than doubled its digital estate with over 4,500 Classic and Digital panels that reach more people in more places than any other billboard network.

Roadside roadside advert for Canva.

No.1 for Creativity

Where big ideas become impossible to ignore. Our creative team helps brands make the most of advertising's most public canvas.

J2O billboard advertising

No.1 for Outcomes

Know who you reached. Know what happened next. Powered by our market-leading data platform Global:IQ, Billboards by Global combines award-winning audience planning capability with cutting-edge full-funnel outcomes measurement.

Visualiser Tool

See your billboard campaign brought to life

Visualising your artwork before it goes live is a vital step in getting it right. Our visualiser tool lets you preview your ad on a Classic or Digital Billboard, day or night.

Select a site from the dropdown menu, then simply upload your ad creative, generate your preview and download high-quality visuals to share with your team or client.

Visualise your campaign
Visualiser Tool

Map Tool

Explore the Billboards by Global network

Use our interactive map to view every Global 48-sheet location across the UK. With more than 4,800 sites, see how the network connects the country like no other format.

Interactive Map
Map Tool

One format. Dual impact

Billboards by Global brings together Classic and Digital 48-sheets.

Together they create brand impact at scale.

Classic

Classic delivers consistent presence

Digital

Digital adds flexibility and dynamic activation

Gallery

Campaigns worth looking up for

AdPower

Scale-up ready to show up?

If you’re a fast-growing business ready to graduate from the scroll to the streets, use Global’s new self-service platform AdPower. Book your Billboards online today in minutes and go live tomorrow. 

AdPower
AdPower

Contact us today

To discuss your campaign options, please fill in the form or give us a call on 0333 200 6000 and one of our team will be in touch shortly.